Answer a few focused questions
Use the body area, visible signs, and comfort level to narrow the most likely itch pattern quickly.
ScratchCheck helps dog owners move from uncertainty to action. Start with a short symptom check, see the likely pattern, and then choose the clearest next step.
Short path
A quick guided check reduces uncertainty before asking the owner to choose a next step.
Clear routing
Every answer set moves toward one of two outcomes: buy a kit or book veterinary care.
Phone ready
Built for fast decisions in the moment when an owner notices scratching, licking, or a flare-up.

Two outcomes, one calm path
The experience is designed to lead toward a recommended care kit or a cleaner vet booking decision.
The desktop path
ScratchCheck works best when the desktop journey reads in a simple order. Start with AI help or the symptom check, confirm the likely pattern, then move into either a kit purchase path or a stronger veterinary handoff with confidence.
Use the body area, visible signs, and comfort level to narrow the most likely itch pattern quickly.
ScratchCheck translates the pattern into a calmer recommendation instead of leaving the owner stuck in research.
Move into a recommended care kit or a vet booking path with a cleaner handoff and less hesitation.
Fastest ways to get help
Start with a calm chat if you want fast help interpreting the itch pattern before you shop, learn, or prepare a vet visit.
Best for lower-risk flea-style or seasonal patterns where a calm at-home plan is still appropriate.
Best for ear involvement, worsening skin, repeat flare-ups, or any case that feels too active to leave in self-serve shopping.

What the check looks for
Tail-base scratching and bite-style clues can point toward a prevention-led purchase path.
Paws, belly, and outdoor timing can support a calmer care-kit recommendation first.
Head shaking, ear odor, or one-sided discomfort should lower the threshold for booking care.
Red or tender skin can still begin in self-care language, but it must be watched more carefully.
Broken skin, swelling, or visible distress should skip commerce-first behavior and move into vet action.
Support layers
ScratchCheck works best when the owner can ask for help immediately. AI guidance should stay visible early in the journey, then hand people into the symptom check, care kits, or a stronger vet handoff with less hesitation.
Lead with help
Use the chat guide first when you want quick direction before choosing the next path.
Guided check
Use the guided questions to reach a recommendation quickly.
Confidence support
Use short explainers when you need a little more confidence before acting.
Purchase path
Browse a small set of recommended bundles instead of a broad product catalog.
Booking path
Bring photos, notes, and a cleaner summary into the care conversation.

Clear promise
ScratchCheck should feel calm, decisive, and useful. It helps owners understand what the itch most resembles, then moves them toward the right action without pretending to replace a veterinarian.
What owners should feel
“The best part was getting to a next step quickly instead of searching ten different pet forums.”
“It felt like a guided decision, not a random pet store. I knew whether to buy support or book care.”
“I liked that it stayed calm but still pushed me to act when the signs looked more serious.”